Are you a beer enthusiast looking for a way to give back? Look no further than joining the popular and growing trend of charity beer! From centuries ago, beer has been used for fundraising activities, and now you can be a part of it. Learn more about this rewarding experience and how it can help make the world a better place.
It could be anybody’s guess exactly when the first beer-related benefit came to fruition, but it’s safe to say that the concept of selling beer to raise money for a good cause has been around for decades, if not centuries. But with the ever-growing popularity of craft beer and microbreweries, along with the rapidly expanding beverage-infused charity industry, beer-focused fundraising efforts have surged to new heights.
Charity beer is a fantastic and efficient way to earn more money for a cause while bringing the community together over a cold brew. Compared to other fundraising activities, such as walkathons or community auctions, it’s often simpler, less time-consuming, and less expensive to plan and organize.
Charity beer can refer to a few different beer-focused activities and events that share a common goal: donating a portion of the company's profits or another type of contribution (like the sale of merchandise) to a local non-profit of the company's choosing.
The approach used by different microbreweries and craft beer enthusiast companies may vary, but will typically include any one (or a combination) of the following activities or events:
These days, it isn’t too hard to find a craft beer or a homebrewer engaging in charity beer. Some notable examples include:
Businesses, companies, and organizations that create or market charity beer usually involve themselves in a variety of causes, though they will usually focus on one or two in particular. For instance, one charitable organization may choose to focus on children’s hunger programs, while another may focus on animal welfare-related initiatives.
Here are just a few of the many types of causes that benefit from the sale of charity beer:
Organizing and hosting a charity-focused event is one of the smartest and most efficient ways to raise money for a cause. Here are some of the advantages of using charity beer fundraising to accomplish your goal: