Revolutionary Beer: Gold Label

Do you want to experience a beer of revolutionary strength and flavor for half the price you'd expect to pay for it? Look no further than Tennant Brothers' Gold Label from the 1950s. This pale Barleywine packs the punch of a double whiskey while still keeping your bank account flush. Come and sample this unique and delicious malt brew today!

Gold Label: A Revolutionary Beer

When it comes to alcoholic beverages, beer is a popular option worldwide. However, one beer stands out from the rest in terms of price and strength, and that is Gold Label. In the 1950s, Tennant Brothers advertised Gold Label, its pale Barleywine, as a beer “as strong as a double whiskey and half the price.” Located in Glasgow, Scotland, Gold Label is a revolutionary beer that continues to attract consumers today.

What is Barleywine?

Barleywine is a highly alcoholic style of beer with an extremely strong flavor due to the significant amount of hops and wheat used. The style originally developed in England in the 19th century, then gained popularity in the US in the latter half of the 20th century. After its appearance in Scotland, Gold Label was eventually introduced to the rest of the world.

What Makes Gold Label Special?

Gold Label is widely regarded for being incredibly strong and flavorful. While it contains a whopping 8% ABV, its low price point also contributed to its initial success. In fact, Gold Label was unique for its time in terms of strength, price and flavor, making it a refreshing change from the other beers on the market.

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History of Gold Label

Before its rise to fame, Gold Label was created with the help of the Tennant Brothers Brewing Company in the 1950s. They were known for their hand-crafted beers that often incorporated traditional Scottish recipes. The company marketed Gold Label as a “double whiskey” that was half the price, which proved to be an attractive proposition. After its initial success, the Tennant Brothers eventually merged with The Mackeson Brewing Company, giving it an even larger audience.

Ingredients and Brewing Process of Gold Label

Gold Label is brewed with traditional ingredients: barley, wheat and hops. The Tennant Brothers used their own special enzymatic process and brewing method to give it its distinct flavor. The beer is brewed with a pale malt base, which is then blended with a selection of aromatic hops before fermentation. Once fermentation has completed, the beer is blended and bottled, resulting in an incredibly flavorful and robust beer.

Benefits of Gold Label

Gold Label offers a number of benefits, including a low price and high ABV. In addition, the beer is incredibly flavorful and robust, offering a unique flavor profile and depth of flavor. In addition, the brewing process and ingredients which are used to brew Gold Label give it its unique character and unique attributes.

Gold Label and Others

Despite the popularity and strong following of Gold Label, it is not the only strong beer on the market. Other brands, such as Lagunitas IPA and Samuel Adams Boston Lager, provide a similarly flavorful and high ABV beer, but may not have the same affordability and low price point that Gold Label offers. This is why Gold Label remains the preferred choice for beer drinkers looking for a strong beer with a great deal.

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The Future of Gold Label

As consumer tastes and preferences continue to expand and evolve, so too does the demand for strong and flavorful beers. With years of history and successful marketing of Gold Label, the Tennant Brothers Brewing Company and The Mackeson Brewing Company have created a beer that will remain popular for years to come. Despite competition from other brands, Gold Label continues to remain at the top of the list for discerning beer drinkers.

Tips for Enjoying Gold Label

  • Gold Label is best served cold and in a non-input cup.
  • Gold Label pairs well with a variety of savory dishes, including smoky BBQ and Indian curries.
  • Gold Label can also be enjoyed on its own or as part of a beer tasting.


Gold Label is a revolutionary beer that has been enjoyed by drinkers since the 1950s. Its low price point, high ABV and unique flavor profile make it an attractive choice for consumers looking for a strong and affordable beer. With a long history and successful marketing campaign, Gold Label is likely to remain a popular beer for many more years to come.

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